Riyadh: The Ministry of Media is establishing an exceptional bridge of thought and creativity at the Global Health Exhibition 2025 with its initiative titled “Media Bridge.” This initiative is described as more than just an exhibition space; it is an inspiring area that redefines the relationship between words and health, connecting media and health, information and awareness, and images and people. Hosted at the Riyadh Exhibition and Convention Center from October 27 to 30, this experience offers visitors interactive visual and auditory journeys. It powerfully highlights the media’s profound role in establishing a culture of health awareness and supporting the National Transformation Program, which positions people at its core.
According to Saudi Press Agency, the “Media Bridge” embodies the philosophy of integrating national sectors, bringing media professionals and health experts together in one space. The exhibit tells human stories in various languages and conveys the voice of health through creative and technological tools. With over 500 international speakers and experts from 25 countries in attendance, the initiative showcases the Saudi experience in combining the humanitarian value of media with the message of global health, in a display befitting the Kingdom’s stature and leadership.
The “Media Bridge” comprises three interconnected zones that form a comprehensive journey toward awareness. Through the “Media Bridge” initiative, the Ministry of Media seeks to embody its role in supporting the national health system by enabling local and international media to convey the Saudi experience and document success stories and innovation in care, prevention, and health transformation.