London: A delegation from the Saudi Sports for All Federation, led by Managing Director Shaima Al-Husseini, took part in the Middle East Sports Investment Forum (MESIF), held in London on June 2-3. The event brought together senior officials, investors, and decision-makers to discuss the future of sport in the region and beyond.

According to Saudi Press Agency, during the forum, Al-Husseini highlighted the federation's efforts to strengthen international engagement as part of Saudi Arabia's commitment to building a sustainable community sports ecosystem. She also discussed with speakers the role of innovation, investment, and national strategies in accelerating the growth of the sports sector across the Middle East.

Al-Husseini stated that participation in the forum provided an important opportunity for dialogue with sports leaders contributing to the development of the sector in the region. MESIF London 2026, held at Tottenham Hotspur Stadium, is a global conference and exhibition that brings together regional governments and sports brands, aiming to support the development of the rapidly expanding sports industry in the Middle East.

This year's edition drew more than 400 participants, 20 sponsors, and over 50 senior leaders from across sports investment fields. It reflected the forum's growing scope, with a focus on governance, investment, infrastructure, and grassroots sports development, as well as linking the Middle East sports sector with international partners and global solution providers.