Riyadh: The Literature, Publishing and Translation Commission recently conducted an open virtual meeting to examine the influence of international book fairs on cultural tourism. The event focused on how these fairs have evolved from being mere gatherings for book enthusiasts to becoming significant cultural intersections that attract various societal groups.
According to Saudi Press Agency, speakers at the meeting highlighted the transformative role of international book fairs in turning host cities into worldwide event destinations, which in turn positively affects several economic sectors. They discussed how book fairs contribute to increased hotel occupancy rates, thus positioning the city as a comprehensive hub for tourism. This, they noted, stimulates infrastructure development, benefiting the city’s long-term growth.
Moreover, the speakers emphasized the importance of publishing houses actively showcasing local culture at international fairs. This effort, they affirmed, plays a crucial role in elevating the Kingdom’s cultural presence on the global stage, further highlighting the multifaceted impact of such events on cultural tourism.