Malham: A blood donation campaign, organized by the Saudi Falcons Club, was launched at the venue of the International Falcon Breeders Auction 2025 in Malham, north of Riyadh, as part of the annual national blood donation campaign launched by His Royal Highness Prince Mohammed bin Salman bin Abdulaziz Al Saud, Crown Prince and Prime Minister.

According to Saudi Press Agency, the campaign was held in cooperation with the Ministry of Health, represented by Riyadh Third Health Cluster, to promote a culture of voluntary blood donation and raise community awareness of its importance. This initiative aligns with the Saudi Vision 2030 target of achieving 100% voluntary donations. The goal is to ensure the availability of safe and sustainable blood supplies to meet the needs of patients across the Kingdom.

The campaign reflects the Saudi Falcons Club’s community role in fostering values of giving and participation. It witnessed wide participation from the club’s members, falcon breeders, falconers, and visitors to the auction. This participation highlights collective awareness of blood donation and its humanitarian impact.