Riyadh: The atmosphere of the International Saudi Coffee Exhibition in Al-Dayr Bani Malik governorate is enriched by refreshing rains, creating a delightful ambiance as the scent of rain blends with the rich aroma of Saudi coffee. The exhibition, welcoming a large crowd of visitors exploring its pavilions, features a wide range of entertainment and cultural events.

According to Saudi Press Agency, a highlight that stands out is an exhibition featuring coffee farmers from the Jazan and Aseer regions showcasing the finest varieties of coffee grown in the mountainous areas of Jazan. The event also includes contributions from government agencies, entrepreneurs, participating companies, artisans, rural farms, and tourist trails.

Additionally, the exhibition entails an open-air theater that offers unique evenings and authentic folkloric arts renowned in the region, allowing visitors to experience a variety of events and capture the stunning beauty of the surrounding nature.

The exhibition seeks to highlight the significance of Saudi coffee and elevate its recognition as a national product of considerable economic value, while also showcasing investment opportunities within the coffee industry and its associated sectors.